ROLE
Concept
Design
This is a stylized fleur-de-lis brand identity created for Croissant de Paris, an esteemed French baker. Inspired by the elegance of the lily flower, which holds historical significance in French culture, this iconic logo pays homage to the French monarchy. The logo playfully incorporates the colors of the French flag, adding a touch of national pride, along with illustrations of a pair of croissants, French bread, and a butter knife, symbolizing the authentic and delectable offerings of Croissant de Paris. This logo invites customers to indulge in a delightful pastry experience.