Father's Day Electronic Gift Guide

PROJECT TYPE
Photo Art Direction

CLIENT
Amazon Consumer Electronics

ROLE
Concept / Photo Art Direction

CONTRIBUTORS
Greg Montijo, Photographer
Kim Halloway, Copywriter
Leslie Patson, Producer
Kelsey Eads, Stylist

CHALLENGE
This was the first year for the Father’s Day Gift Guide. One of the hurdles included not having product to shoot for the Samsung billboard. Consumer Electronics Cross-Category Event for Desktop and Mobile

SOLUTION
The resolve was to shoot a lifestyle scene and drop to phone into the shot in post production 

 

Please upload multiple images to the slider.

 


01 INITIAL BILLBOARD SKETCHES


02 PLANNING DOC SAMPLES + LANDING PAGE

Process